Exclusive interview for SPINOFF.COM with Dr. Matthias Weiler, AZ Zahncreme Gmbh, Founder and CEO, about the – aesthetic taste spray, which is a revolutionary new product to curb your sweet tooth
Dr. Weiler – THE AESTHETIC TASTE - spray works by a completely natural way. Flavors have been proven to curb cravings for sugar, by tricking senses into thinking, that the craving has been satisfied. Most of us consume too much sugar as it is hidden in many foods and highly concentrated in soft drinks and sweets. Sugar is the only substance that people consume, which has no nutritional value but a lot of calories. Excessive sugar consumption is nowadays recognized as the main health problem worldwide, leading to overweight. Dr. Weiler the – THE AESTHETIC TASTE - spray was invented to support people´s health and lifestyle. The spray consists of 100% natural, purely herbal ingredients and food flavors. It contains no sugar or sugar substitutes. Moreover, it is vegan, gluten-free, no fat, no salt and by its recapture also HALAL.
SOC: Dear Mr. Weiler, we are so grateful for your generosity this day in spending time speaking with us and sharing your insights about aromatic toothpaste and spray.
Mr. Weiler: Thank you very much. I appreciate your interest very much and it is a pleasure to introduce our company. I hope all the information, I can provide are not too much, but about the science we work about, I could easily speak some hours.
SOC: Our investors and we would like to learn more about a vast experience of academic endeavors and professional background.
Mr. Weiler: I studied dental medicine at the Universities of Erlangen and Berlin in Germany. Following that, I worked at the University Hospitals in Munich and Regensburg, departments of maxillo-facial surgery. I had a fellowship at the well-known clinic for plastic surgery of Professor Pitanguy in Rio de Janeiro and was leading oral surgeon for a dental clinic in Milan, Italy. In 1991 I founded my own clinic and later a hospital for patients from abroad. So my past project over the last 20 years was to create a well-known dental clinic and dental hospital for German people but also patients from abroad. We build up the hospital for international patients and I was proud to establish the hospital as we got more and more patients especially from Russia. In the end, 24 people worked at the hospital. I sold the clinic and hospital to create my company by working on most modern flavor science. For the last 4 years, I worked very concentrated on this science, an astonishing area, which becomes more and more recognized for new applications.
SOC: Considering your tremendous experience, we would like to know whether you had other projects? Could you please share the story of their creation and success.
Mr. Weiler: Yes, we had. We developed a first flavor toothpaste 4 years ago. But we got aware, that this was a one trick pony for our company. Therefore, we developed for this toothpaste in 2017 four different flavors and optimized the recaptures. Furthermore, we developed last year our really unique new product – THE AESTHETIC TASTE - mouth spray. Probably, it sounds to be very simple to develop such a product, but it`s not. First, you have to look, if there could be existing and running patents for such a product. You have to work for the recapture by the principle 'try and fail' until you reach your goal. Next question is whether people like the flavor, yes or not. You have to prove the effect of user studies, as we did by two final studies of 130 users final. So some long-lasting steps. But all this work has been done.
SOC: It is so interesting to know more about the process of your technology creation. Please tell on which stage of commercialization your technology currently is? Was your project funded by any state financing or grants? Has it already received any honors or awards?
Mr. Weiler: Our aromatic toothpaste with four different flavors is ready to be produced. Necessary laboratory tests went perfectly. We have interest from different countries and are working concentrated to launch our toothpaste later this year.
All products will be produced in Germany because distributors want the quality "Made in Germany".